Video: Engage with E-commerce Episode 7 – You can’t manage what you can’t measure

If you rely on phone calls to help you make sales, discover how you can become smarter with your analytical tracking to really understand where best to spend your money.

We’re joined by Infinity.co, a tech-based call intelligence platform that specialises in unlocking clarity from your conversions by tracking precisely which channels are responsible for calls, as well as the keywords, sources, and web pages that played a role.

Infinity works with some of the UK’s leading brands including the Daily Telegraph, British Gas and Royal Mail.

Events & Insights

To keep improving you need to continually sharpen the saw. We run events across the UK to share knowledge, encourage peer to peer learning and to help you, our customers to stay one step ahead of those around you.

Here is a sneak peak of some of the events we have coming up next.

Business strategist Vince Gunn asks leaders what these terms mean to them, their customers and their organisations
The pace of change is accelerating so don't get left behind
All you need to know about the newest ranking factors
The word 'retail' could be obsolete by 2027 and what businesses will be future winners
Chat marketing through messenger services offers a more personal experience to drive customer retention
KPMG’s Paul Martin joins us to discuss how consumer demands are changing
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