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Artah

Formulated for Growth: ARTAH’s New Shopify Rebuild

ARTAH was founded in November 2021, is a UK based premium health brand primarily focused on supplements with a simple mission, to help you feel good. Their supplements are a combination of Eastern medicine and science backed formulations.
Their need.
  • Their current Shopify site required an update to better represent the brand and provide a more user friendly and intuitive experience
  • Looking to promote the science behind the brand with the new site 
  • Cross-selling and upselling needed improvement 
  • Become aligned with rebrand and website designs created by Two Times Elliott
We chose Quickfire for a ground-up website rebuild and remain very happy with that decision. One of our main concerns going into the project was the collaboration between separate development and branding agencies, but Quickfire handled this seamlessly and were faithful to the designs without sacrificing performance or accessibility.
- Simon Hiblen, Head of Marketing + Digital
9%
Conversion Rate Increase (after 1 week)
12%
Add-to-Cart Rate Increase
65%
First-time Subscription Orders Increase
Our response.
  • Restructure of the PDPs highlighting key product information and buying options
  • Introduction of subscriptions and bundles
  • Variants of jar and pouch refill 
  • Introduced a progress bar in the sidecart, offering free gifts at key spend brackets
  • Visibility on the education of science to the customers. Restructure of content pages as well as quick glance at benefits 
  • Increase upsell and cross sells across the site using the features within Shopify
  • Introduced ecommerce features to align with the rebrand and website designs by Two Times Elliott
And was the client happy?
The care period immediately post-launch was superb and the team were brilliantly responsive, acting fast to make the early tweaks and optimisations that inevitably come from a large-scale project like this. Most importantly our key performance metrics improved across the board instantly." - Simon Hiblen, Head of Marketing + Digital

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