Lacoste ZA
New Lacoste migration sees immediate conversion rate win
Founded in 1933, Lacoste has become a global luxury sports fashion brand worn by famous sports stars including the likes of Novak Djokovic, Jose Maria Olazabal and Martina Navratiliova. Renowned for its unique crocodile logo, it now sells clothing, footwear, sportswear, eyewear, leather goods, perfume, towels and watches.
Their need.
- Migrating Lacoste South Africa backend to Shopify 2.0
- Migrate to Shopify for ease of admin and operation
- Needed an agency to follow to Lacoste HQ corporate identify
Our response.
- Implement new Lacoste revamp brand design
- Simplify operational – Tec Stack
- More payment & delivery options
- New UI, Navigation, Back in stock alerts, instalment payment message, Shop the look, Size Helper, Wishlist
