To embrace omnichannel e-commerce, you must connect your e-commerce website and your POS system. This is done via POS integration, but it’s not always straightforward. Though POS integration makes selling across multiple channels a lot easier – by allowing various channels to share information about products, sales, customers and inventory – problems can arise, especially when it comes to inefficient data reporting. If data is reported too slowly or inaccurately, you will have an incorrect overview of your business.
Luckily, this is only a problem if you combine two systems, which is why a growing number of businesses are opting for Shopify and Shopify POS. With Shopify and Shopify POS, you can combine your various sales channels without a complex integration, using one system. As both Shopify and Shopify POS are already linked under one system, omnichannel e-commerce is more reliable, accurate and straightforward. It enables you to manage all your e-commerce channels in one place by automatically unifying online and offline sales channels.
As well as providing a simple way to offer omnichannel e-commerce to your customers, Shopify POS integration reduces the chances of overselling and inventory errors and provides a centralised way of managing reporting and analytics. Instead of spending time managing various sales channels, Shopify POS’ unified experience simplifies everything.